Alexis Maybank and Dr. Neil Goldman were joined on stage by Dr. Michael Steinberger, Dean of the Western CUNA school, Dennis Gabel, Chief Finance and Strategy Officer Filene Research Institute, and Bill Cheney, President/CEO CUNA, to discuss how credit unions can become cult brands. Continue reading
Alexis Maybank, Founder and Chief Strategy Officer, Gilt Groupe discussed in her “By Invitation only: How we built Gilt and changed the way how millions shopped.” the changing consumers and what credit unions can learn from the lifestyle start-up. Continue reading
Dr. Neil Goldman, Senior Partner, Goldman Consulting and Strategy, kicked off Day 2 discussing fresh research findings that will help credit unions to understand prospective members better and further member growth. Continue reading
An amazing kick-off to THINK 12, wasn’t it? First, Caroline Willard Lane introduced in her unique way the three themes of THINK 12: Creativity, Reinvention and Cult Brand. She was followed by Jeff Baxter, discussing the idea of ‘Assymmetrical Thinking in a Conventional World’ and Billy Beane, talking about ‘Moneyball: The Art of Winning an unfair Game’. We wrapped up the first day with the first THINK It Out Session, evaluating the challenges and hot button issues of credit unions. Continue reading
Dr. Kathy Herziger-Snider, VP of Product Development, CO-OP Financial Services, introduced the three finalists of the annual THINK Prize: Maricela Jauregui, Paul Yang and Jay Schwartz.
Billy Beane and Jeff Baxter were joined on stage by Sarah Snell Cooke, Editor-in-Chief of CU Times, Stan Hollen, President/CEO CO-OP Financial Services and Frank Diekman, Publisher CU Journal to discuss challenges and hot button issues. Continue reading
Billy Beane, Oakland A’s General Manager and subject of Moneyball, discussed how your credit union can reinvent itself by identifying undervalued assets to create and sustain a competitive advantage. Continue reading
Jeff Baxter, a highly-valued consultant for the private sector, Congress and the national security establishment, discussed ways you can use strategic, out-of-the-box thinking to view the future not as a time of uncertainty and anxiety, but as an era of opportunity and growth. Continue reading
Caroline Willard Lane, CO-OP Senior Vice President, Business Development and Marketing, opened THINK 12 with an insightful and highly entertaining keynote, reminding the audience that, given the pace of change and the innovative channels for credit unions to reach new members, ANYTHING is possible. Continue reading
Susan Mitchell and Brandi Stankovich (Mitchell, Stankovich and Associates) discussed in their session I AM a Credit Union: Consumer Storytelling = Grassroots growth how to build member connections within the community and exploit the power of outreach by taking ownership, literally, of the credit union. Continue reading